VISUAL DESIGN
Freelance Creative Designer crafting campaigns, visuals & social content
for brands
[Ft. WORK][ADVERTISING CAMPAIGN]
[SOCIAL MEDIA MANAGEMENT]
[PHOTOGRAPHY STYLING]
[OTHERS]
[ABOUT ME]
[CONTACT ME] Email
VISUAL DESIGN
Freelance Creative Designer crafting campaigns, visuals & social content
for brands
[Ft. WORK][ADVERTISING CAMPAIGN]
[SOCIAL MEDIA MANAGEMENT]
[PHOTOGRAPHY STYLING]
[OTHERS]
[ABOUT ME]
[CONTACT ME] Email
Hello! I’m Jessica Tay, also known as Lu En,
a multidisciplinary creative with 8 years of experience creating thoughtful work that connects brands with people.
I believe design and life are inseparable. The best ideas often come from everyday experiences — travel, culture, conversations, movement, and those random small moments. I strive to live fully and stay curious, bringing depth, meaning, and emotion into every project I create.
Over the years, I’ve gained experience in advertising, branding, social media, art direction, and photoshoot styling. Having worked in Singapore, Malaysia, and New Zealand, I’ve gained a well-rounded perspective and a strong understanding of diverse audiences, market expectations, and creative communication across cultures.
I’ve had the opportunity to work with brands such as Canon, Mandai Wildlife Reserve, Silkygirl, BOH Tea, Omoda, Brother, and Wheelock Place, while also helping small businesses and start-ups launch with confidence.
If you’d like to learn more about me or work together, I’d love to hear from you
[CONTACT ME]Email